Stop optimizing your ads for leads. Start optimizing for the revenue.
Elly Analytics cuts through the ’Direct and Unknown’ fog in your data, providing clarity on the actual sources of your high-LTV customers and uncovering the true impact and ROI of each channel, campaign, and ad.
Elly Analytics achieves this by recognizing the complexity of your marketing funnel and overcoming the biases of ad reports, which often make over-optimistic claims, and addresses the limitations of web analytics, which fail to fully capture the logic of the customer journey.
Track Customers, Not Just Signups
Traditional advertising tools and analytics platforms often only monitor conversions such as “trials” or “signups,” leaving you in the dark about where your most valuable customers come from.
Elly Analytics uncovers the sources of your best customers.
Achieve Pinpoint Attribution, Even Through Long Sales Cycles
Your customer interactions aren’t just one-offs; they stretch across numerous touchpoints — multiple emails, phone calls, and the various decision-makers within a single “buying center.”
Elly Analytics stitches together these fragments into a seamless, unified customer journey.
Discover What Truly Moves Your Customers
Dive deep into what really drives customers to move through the sales funnel: from advertising and emails to text messages and interactions with the sales team.
Elly Analytics unveils every transition and the entire journey, uncovering the success of customer engagement.
Elly Analytics is your all-in-one dashboard to track marketing performance and spot growth opportunities
To discover the true source of your best customers, Elly Analytics collects data at every step of their journey, putting together a full history of interactions. The Elly Team continuously integrates new platforms and services to pull data from. If you’re wondering whether we support your preferred system, don’t hesitate to reach out.

Advertising Data

Web & App Analytics Data

Customer Engagement Data

Custom Sources
Elly easily pulls data from any custom CRM, backend, or internal database with minimal need for your IT team’s involvement.
Elly creates the most complete history of interactions for each customer, as technically possible
Elly employs advanced attribution models designed for your business model and marketing mix

Talk to our experts
Let's discuss how full-funnel analytics can help you reach your marketing goals