Elly Analytics

Stop optimizing your ads for trials. Start optimizing for high-LTV customers.

Elly Analytics cuts through the ’Direct and Unknown’ fog in your data, providing clarity on the actual sources of your high-LTV customers and uncovering the true impact and ROI of each channel, campaign, and ad.

Elly Analytics achieves this by recognizing the complexity of your marketing funnel and overcoming the biases of ad reports, which often make over-optimistic claims, and addresses the limitations of web analytics, which fail to fully capture the logic of the customer journey.

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Track Customers, Not Just Trials

Traditional advertising tools and analytics platforms often only monitor conversions such as 'trials' or 'signups', leaving you in the dark about where your most valuable customers come from.

Elly Analytics uncovers the sources of your best customers.

Uncover the Real Goldmines of High-Value Customers

Spoiler alert: it’s not Organic, Branded Search,  or Mailings.

Elly Analytics delivers superior attribution that takes the entire customer journey into account, uncovering the true sources of your best customers.

Analytics Tailored for Subscription-Based Businesses

Gain advanced analytical insights into differences within cohorts’ behavior, understand churn, and learn what wins back your customers with Elly Analytics’ specialized reports.

Elly Analytics is your all-in-one dashboard to track marketing performance and spot growth opportunities

To discover the true source of your best customers, Elly Analytics collects data at every step of their journey, putting together comprehensive customer profiles.

Advertising Data

Web & App Analytics Data

Customer Engagement Data

Custom Sources

Elly easily pulls data from any custom CRM, backend, or internal database with minimal need for your IT team’s involvement.

Elly creates comprehensive profiles for each customer, even when they switch between multiple browsers and devices

Elly employs advanced attribution models designed for your business model and marketing mix

Elly visualizes data in Power BI reports

Dashboard

The main dashboard gives you a quick snapshot of your marketing performance. You can customize it to focus on the metrics that matter most to your business, making it easier to keep everything in one place and stay on top of your marketing efforts.

Elly visualizes data in Power BI reports

Dashboard

Elly visualizes data in Power BI reports

Dashboard

Elly visualizes data in Power BI reports

Dashboard

Get Access to a Full Marketing Data Team Without Hiring

Elly isn’t just a platform but a complete team for your data ecosystem.

Get Access to a Full Marketing Data Team Without Hiring

Elly isn’t just a platform but a complete team for your data ecosystem.

Get Access to a Full Marketing Data Team Without Hiring

Elly isn’t just a platform but a complete team for your data ecosystem.

Get Access to a Full Marketing Data Team Without Hiring

Elly isn’t just a platform but a complete team for your data ecosystem.

Elly Provides Full-Service Data Handling

We analyze your data flow and journey, organize and clean up messy data, and build accurate dashboards.

Elly Provides Full-Service Data Handling

We analyze your data flow and journey, organize and clean up messy data, and build accurate dashboards.

Elly Provides Full-Service Data Handling

We analyze your data flow and journey, organize and clean up messy data, and build accurate dashboards.

Elly Provides Full-Service Data Handling

We analyze your data flow and journey, organize and clean up messy data, and build accurate dashboards.

Elly Takes Responsibility for the Data-Accuracy

We conduct daily monitoring to actively identify and resolve any potential problems with your data.

Elly Takes Responsibility for the Data-Accuracy

We conduct daily monitoring to actively identify and resolve any potential problems with your data.

Elly Takes Responsibility for the Data-Accuracy

We conduct daily monitoring to actively identify and resolve any potential problems with your data.

Elly Takes Responsibility for the Data-Accuracy

We conduct daily monitoring to actively identify and resolve any potential problems with your data.

Elly Team Become Part of Your Team

We use messenger chat and weekly meetings to become part of your team and deliver successful projects.

Elly Team Become Part of Your Team

We use messenger chat and weekly meetings to become part of your team and deliver successful projects.

Elly Team Become Part of Your Team

We use messenger chat and weekly meetings to become part of your team and deliver successful projects.

Elly Team Become Part of Your Team

We use messenger chat and weekly meetings to become part of your team and deliver successful projects.

Emily Todd

Director of Member Growth

Elly Analytics brings together data from all our advertising platforms, Google Analytics, and our own backend data. This allows us to view all our data in one place without any manual work. Additionally, the dashboards provide cohort reporting over time, enabling us to track how well customers perform in terms of renewals, which was previously not visible to us. Before Elly Analytics, our manual process of managing data was time-consuming and lacked the sophistication needed for in-depth analysis. With Elly Analytics, it’s like having a data analyst on our team at a very reasonable cost. The collaboration has been seamless, facilitated through Slack, email, and weekly meetings, much like how we work with the rest of our team. This has made the integration and ongoing use of Elly Analytics straightforward and efficient.